With the powerful interactive and visual functionality of JMP, you can dynamically analyze market data to transform it into actionable and useful information with clear, concise, and insightful reports and displays. Market Data Analysis Using JMP is a unique example-driven book because it has a specific application focus: market data analysis. A working knowledge of JMP will help you turn your market data into vital knowledge that will help you succeed in a highly competitive, fast-moving, and dynamic business world.

This book can be used as a stand-alone resource for working professionals, or as a supplement to a business school course in market data research. Anyone who works with market data will benefit from reading and studying this book, then using JMP to apply the dynamic analytical concepts to their market data.

After reading this book, you will be able to quickly and effortlessly use JMP to:

prepare market data for analysis
use and interpret sophisticated statistical methods
build choice models
estimate regression models to turn data into useful and actionable information

Market Data Analysis Using JMP will teach you how to use dynamic graphics to illustrate your market data analysis and explore the vast possibilities that your data can offer!

About the Author

WALTER R. PACZKOWSKI, PhD, is a market research consultant focused on helping companies turn their market data into actionable market information in a wide range of industries, such as telecommunications, pharmaceuticals, jewelry, food and beverage, and automotive. With nearly 40 years of extensive quantitative experience as an analyst in AT&T's Analytical Support Center, a member of the technical staff at AT&T Bell Labs, head of pricing research at AT&T's Computer Systems Division, and founder of his consulting company Data Analytics Corporation, he brings a wealth of knowledge to share about data analysis. He is currently an adjunct professor in the Department of Economics at Rutgers University, and he was formerly an adjunct professor in the Department of Mathematics and Statistics at The College of New Jersey. He received his PhD in Economics from Texas A&M University.

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