Market Research Essentials You Always Wanted to Know (Self-Learning Management Series)
Language: English
Published by Vibrant Publishers, 2025
- Hardcover
- New
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
AbeBooks seller since March 25, 2015
Condition: New
US$ 73.11
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In English.
Seller Inventory # ria9781636513768_new
- Title
- Market Research Essentials You Always Wanted to Know (Self-Learning Management Series)
- Author
- Omundson, Samara; Wheeler, Emily; Publishers, Vibrant
- Publisher
- Vibrant Publishers
- Publication year
- 2025
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 163651376X
- ISBN 13
- 9781636513768
- Item weight
- 520 grams
- Series
- Book 41 of 77: Self-Learning Management Series
A Comprehensive Guide to Market Research Methods, Data Types, Strategies, and Emerging Trends. Navigate market complexities with a solid understanding of market research fundamentals
Learn the practice of market research and improve your ability to navigate market complexities.
Market Research Essentials You Always Wanted to Know walks you through the fundamentals and best practices of market research, ensuring that you understand how to apply them effectively in a professional setting.
The book begins with an explanation of why market research is so critical to business operations today. This is followed by a detailed overview of the market research discipline, including its types, methods, and processes. It also guides the reader on how to best frame and analyze the research. The book concludes with chapters on how to apply the market research findings, as well as a sneak peek at emerging methods and implications for the future of the practice.
With its theoretical concepts, practical examples, and quizzes, Market Research Essentials offers a well-rounded introduction to the fundamentals of market research, making it ideal for new and experienced professionals.
You will gain an understanding of the following from this book:
- The importance and value of the practice of market research
- How to define and apply different market research methods and data types
- How to ask the right questions to land on the best market research approach
- The key components in the market research process
- A view of what the future holds for market research
This book is part of the Self-Le arning Management Series, and serves as a valuable guide to develop your expertise and advance your career in the field of market research.
"Synopsis" may belong to another edition of this title.
About the Author
Vibrant Publishers is focused on presenting the best texts for learning about technology and business as well as books for test preparation. Categories include programming, operating systems and other texts focused on IT. In addition, a series of books helps professionals in their own disciplines learn the business skills needed in their professional growth.
Vibrant Publishers has a standardized test preparation series covering the GMAT, GRE and SAT, providing ample study and practice material in a simple and well organized format, helping students get closer to their dream universities.
"About the title" may belong to another edition of this title.
Ria Christie Collections
Uxbridge, United Kingdom
AbeBooks seller since March 25, 2015
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