Market Strategies in a Hyper-Connected World (Paperback). This item is unavailable.Market Strategies in a Hyper-Connected World (Paperback)

Paperback. Navigate the digital era with strategic insight and actionable tools for market success.Market Strategies in a Hyper-connected World equips CMOs, marketing strategists, and business leaders with a dynamic, iterative approach to market strategy. Building on solid frameworks, it balances boldness and innovation with sustainable actions, showing how to leverage AI and create customer-centric value.Discover how to: Understand first- and second-mover advantagesOptimize offensive and defensive strategiesMaster market innovation for sustainable profitabilityDesigned for those seeking to create and capture enduring value, this comprehensive guide bridges academic rigor with real-world examples, ensuring you're ready to lead in today's hyper-connected landscape. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.