Marketing Essentials: The Deca Connection. This item is unavailable.
Language: English
Published by Glencoe/McGraw-Hill School Pub, 2010
- Hardcover
- Used
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Pages are clean with no markings. May show minor signs of wear or cosmetic defects marks, cuts, bends, or scuffs on the cover, spine, pages, or dust jacket. May have remainder marks on edges.
Seller Inventory # DBV.007895312X.VG
- Title
- Marketing Essentials: The Deca Connection
- Author
- Farese, Lois Schneider; Kimbrell, Grady; Woloszyk, Carl A.
- Publisher
- Glencoe/McGraw-Hill School Pub
- Publication year
- 2010
- Condition
- very_good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 007895312X
- ISBN 13
- 9780078953125
Glencoe's NEW Marketing Essentials covers the very latest trends in marketing, including green marketing, marketing uses of social media, e-marketing, and global marketing. An all-new 'magazine feel' gives the book added interest, and it is available online with McGraw-Hill's exclusive Connect and Connect Plus. Using Connect teachers can manage their classes completely online, while students complete their work, which is checked and placed in a grade book for the teacher. Students can even use Connect to do their homework on a PPA, iPhone, or iPod Touch! Connect Plus adds an online student edition. Glencoe Marketing Essentials is correlated to the latest National Marketing Standards, and incorporates academic content and research-based reading strategies throughout the text. DECA Connection features help students prepare for competitive events. Marketing Essentials meets all Perkins standards for academic rigor, relevancy, and relationships Includes Print Student Edition
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About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
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