Marketing Management, Fourteenth Canadian Edition (14th Edition)
Philip R Kotler; Kevin Lane Keller; Subramanian Sivaramakrishnan; Peggy H. Cunningham
ISBN 10: 0132161079 ISBN 13: 9780132161077
Published by Pearson Education Canada, 2012
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Hardcover
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About this Item
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May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0132161079I4N00
Synopsis:
Marketing Management 14e is the #1 selling marketing management textbook worldwide and it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.
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Bibliographic Details
Title: Marketing Management, Fourteenth Canadian ...
Publisher: Pearson Education Canada
Publication Date: 2012
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket