Marketing Moves: A New Approach to Profits, Growth, and Renewal

Language: English

Published by McGraw-Hill Professional|Harvard Business School Press, 2001

1578516005 / 9781578516001

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Seller: moluna, Greven, Germanymoluna

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The Internet, globalization, and hypercompetition are dramatically reshaping markets and changing the way business is done. This work describes the next transformational imperative for marketing. It calls for a fundamental rethinking of corporate strategy t.

Seller Inventory # 596336835

Title
Marketing Moves: A New Approach to Profits, Growth, and Renewal
Author
Kotler, Philip|Jain, Dipak C.|Maesincee, Suvit
Publisher
McGraw-Hill Professional|Harvard Business School Press
Publication year
2001
Condition
New
Binding
Gebunden
Language
English
ISBN 10
1578516005
ISBN 13
9781578516001

moluna

Greven, Germany

5-star seller

AbeBooks seller since July 9, 2020

Shipping rates from Germany to U.S.A.

Item13 to 40 business days13 to 40 business days
First itemUS$ 55.00US$ 55.00
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Moluna GmbH

Engberdingdamm 27
Greven, Germany 48268