Marketing Your Services: A Step-by-Step Guide for Small Businesses and Professionals
Language: English
Published by Wiley, 1991
- Hardcover
- Used
Seller: Dream Books Co., Denver, CO, U.S.A.Dream Books Co.
AbeBooks seller since November 23, 2023
Condition: Used - Good
US$ 4.23
Quantity: 1 available
Add to basketItem description from seller
Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly.
Seller Inventory # DBV.0471509485.G
- Title
- Marketing Your Services: A Step-by-Step Guide for Small Businesses and Professionals
- Author
- Putman, Anthony O.
- Publisher
- Wiley
- Publication year
- 1991
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0471509485
- ISBN 13
- 9780471509486
* How to define and promote your services to the right market
* How to differentiate your business from other similar businesses
* How to price and package your services
* How to turn qualified prospects into customers and build long-term relationships with clients
"This is the best book I have seen about Marketing--making your mark in a way that hits the mark. You will be provoked, persuaded, and pleased by this guidebook for painless marketing mastery." --Chip R. Bell Author, Service Wisdom "Simply put, this is the most useful book on marketing for service firms I know of. It is also the best written. Read it." --Clay Carr Author, Front-Line Customer Service "An excellent guide to the marketing maze for any small business that wants to get a firm handle on just what service they provide, and learn how to enjoy making money doing it." --Martin T. Cannon Director, Paper Product Development The Procter & Gamble Company
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Dream Books Co.
Denver, CO, U.S.A.
AbeBooks seller since November 23, 2023
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