Marketing for Services: Theoretical Aspects and Practical Examples of European Low Fare Airlines

Brands, Julian, Klein, Andreas, Stiel, Kathrin

ISBN 10: 3836436620 / ISBN 13: 9783836436625

Published by VDM Verlag Dr. Mueller E.K., 2008

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Bibliographic Details

• Title: Marketing for Services: Theoretical Aspects and Practical Examples of European Low Fare Airlines
• Publisher: VDM Verlag Dr. Mueller E.K.
• Publication Date: 2008
• Language: English
• ISBN 10: 3836436620
• ISBN 13: 9783836436625
• Binding: paperback
• Condition: Like New
• Book Type: book

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Synopsis

Format Paperback Subject Business Economics Marketing Publisher VDM Verlag Dr

About the Author

Julian Brands studied Economics at the University of Applied Sciences for Economics and Management (Fachhochschule für Oekonomie und Management – FOM) in Essen, Germany. Andreas Klein graduated as a Bachelor of Economics from the University of Applied Sciences for Economics and Management in Essen, Germany. Kathrin Stiel studied Economics at the University of Applied Sciences for Economics and Management (FOM) in Essen, Germany, from 2003 to 2006.

Andreas Klein graduated as a Bachelor of Economics from the University of Applied Sciences for Economics and Management in Essen, Germany. He specialised in Marketing and Sales as well as International Management. Furthermore, he is a Master of Business Administration (MBA) from the University of Bradford, UK.

Kathrin Stiel studied Economics at the University of Applied Sciences for Economics and Management (FOM) in Essen, Germany, from 2003 to 2006. She specialised in the areas Marketing and International Management. In 2007, she graduated as Masters of Business Administration (MBA) at the University of Bradford, UK.