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Bibliographic Details

Title: Mass Communication Theories: Explaining Origins, Processes, and Effects
Publisher: Routledge
Publication Date: 2009
Language: English
ISBN 10: 0205331726
ISBN 13: 9780205331727
Binding: Paperback
Condition: Very Good

About this title

Synopsis

Mass Communication Theories: Explaining Origins, Processes, and Effects explores mass communication theories within the social and cultural context that influenced their origins. An intimate examination of the lives and times of prominent mass communication theorists both past and present bring the subject to life for the reader.

About the Author

Melvin L. DeFleur, Boston University
Margaret DeFleur, Boston University

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