Master Your Genre: How to Meet Reader Expectations and Sell More Books

Ever wonder why some writers break through and hit the big time - raking in sales, adoring reviews and countless bestseller tags - while other 'better' writers suffer in zero-sales limbo?

The answer to that question is ... Genre Mastery.

Genre Mastery is why I hit six-figure sales after changing my book's cover.

Genre Mastery is why my review rankings tripled after changing my book's blurb.

Genre Mastery is the answer to many of the questions you've had for years, like:

• Will this book sell?

• Why is this book not selling?

• How can I make it sell more?

• What do readers want from me?!?

These questions have answers. You don't need to guess. You don't need to rely on luck. The most powerful secrets of bookselling success are out there for the taking, if you know where to look.

ARE YOU READY? If so, open up MASTER YOUR GENRE and start SELLING MORE BOOKS today.

★★★★★ "A must-read for all authors regardless of where you are in your writing career ... helped me immensely!" - Brad Borkan, award-winning non-fiction author.

★★★★★ "An excellent book ... will make significant improvements to writers' book sales if they follow the principles within it. It's genius!" - Andrew Raymond, #1 bestselling thriller author.

★★★★★ "Excellent, excellent book! I'm always fiddling around with book covers and descriptions. But until now, I've never had a clear system or strategy for it. Now, I do!"- Holly Worton, podcaster and non-fiction author.

Born in the UK to a British father and American mother, Michael (Mike) Grist spent his childhood winging between the family farm in Kentucky and a terraced house in Manchester. At 18 he finished his last year of high school in Indiana, hitchhiked coast-to-coast then worked at a summer camp in Massachusetts.Fascinated by the extremes of human behaviour, Mike got his undergraduate degree in psychology at 21 then followed up with a Masters in motivation theory. Seeking to push himself beyond the normal, he lived in Tokyo, Japan for 11 years, documenting the dark side of the country's gangs, cults and abandoned places. His photography and articles have been featured in the Guardian and the Daily Mail.Mike is a tournament-winning karate black belt, with training in jiu-jitsu, capoeria and handling arms. As research for the cult element of his bestselling Christopher Wren thrillers, Mike interviewed cult survivors. Now he writes from London, UK, about ex-DELTA operator Christopher Wren, nicknamed 'Saint Justice'.Mike also writes post-apocalyptic fiction as Michael John Grist and the non-fiction Author Mastery series as Michael Grist. Find out more about all his books at www.michaeljohngrist.com