Mastering Strategic Management, v 2.0
Dave Ketchen And Jeremy Short
ISBN 10: 1453386815 ISBN 13: 9781453386811
Published by Flat World Knowledge, 2018
Used
Soft cover
From
Better World Books: West, Reno, NV, U.S.A.
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About this Item
Description:
Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 18799944-6
Synopsis:
When purchased from FlatWorld (the publisher), this Color Print Textbook includes Online Access, Quizzes, Flashcards and Homework (if professor uses Homework system). Online textbook is accessible. This text draws on insights from various functional subject matters such as marketing, finance, and accounting to demonstrate how top executives make the strategic decisions that drive whether an organization succeeds or fails. This edition has been updated to include fresh cases and examples that have been reviewed by the authors and other leading academics to ensure that students have the most current and relevant knowledge.
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Bibliographic Details
Title: Mastering Strategic Management, v 2.0
Publisher: Flat World Knowledge
Publication Date: 2018
Binding: Soft cover
Condition: Very Good