Mastering Technical Sales: The Sales Engineer's Handbook (Artech House Technology Management and Professional Development Third Edition)
Language: English
Published by Artech House, 2014
- Hardcover
- Used
Seller: Goodwill of Colorado, COLORADO SPRINGS, CO, U.S.A.Goodwill of Colorado
AbeBooks seller since March 19, 2024
Condition: Used - Good
US$ 13.75
Quantity: 1 available
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All pages and cover are intact. Dust jacket included if applicable, though it may be missing on hardcover editions. Spine and cover may show minor signs of wear including scuff marks, curls or bends to corners as well as cosmetic blemishes including stickers. Pages may contain limited notes or highlighting. "From the library of" labels may be present. Shrink wrap, dust covers, or boxed set packaging may be missing. Bundled media e.g., CDs, DVDs, access codes may not be included.
Seller Inventory # COLV.1608077446.G
- Title
- Mastering Technical Sales: The Sales Engineer's Handbook (Artech House Technology Management and Professional Development Third Edition)
- Author
- Care, John; Bohlig, Aron
- Publisher
- Artech House
- Publication year
- 2014
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1608077446
- ISBN 13
- 9781608077441
- Edition
- 3rd Edition
Every high-tech sales team today has technical pros on board to explain how things work, and this success-tested training resource is written just for them. Newly revised and expanded, this third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. The book features a wealth of new material, including new chapters on business-driven discovery, whiteboarding, trusted advisors, and calculating ROI. This indispensable resource equips both new and experienced sales engineers with powerful sales and presentation techniques that capitalize on their technical background - all spelled out step by step by a pair of technical sales experts with decades of eye-popping, industry-giant successes under their belts.
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Goodwill of Colorado
COLORADO SPRINGS, CO, U.S.A.
AbeBooks seller since March 19, 2024
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