An enormously profitable innovator of such ubiquitous items as disposable diapers and tissues of every variety, Kimberly-Clark has received relatively little attention, either internally or in the media, for its success. This book is a revision of a little-known company publication chronicling Kimberly-Clark's history and highlighting the role of Bill Wilson, a creative, driving force who served as a mentor to other equally imaginative managers. Defined by Cheverton as a maverick because of the freedom he gave his employees, Wilson encouraged his workers to break rules, ignore budgets and exercise great creativity. For example, disposable diapers were developed almost by accident: in the course of figuring out how they could widen the market for the "maternity" pad the company had devised for hospitals to offer to new mothers, the disposable diaper was born. However, Wilson's "maverick" nature almost derailed his career during an overseas stint because his European colleagues weren't accustomed to his management style. Although this book may appeal to readers interested in product development, it is more of a tribute to Bill Wilson and Kimberly-Clark than a business how-to. (Aug.)
Copyright 2000 Reed Business Information, Inc.

The "maverick way" is described as the "implicit, informal and underground set of people, practices, and relationships that stimulate innovations which provide the basis for corporate renewal." By this definition, it is unique for every organization. What is needed in each case, though, are not only people in the role of mavericks but also "mentors of mavericks" and "protectors of mavericks." Cheverton, managing editor of the Orange County Register, tells how mavericks transformed Kimberly-Clark over a 20-year period from a miller of pulp and paper into one of the largest consumer-products companies in the world. It helped, of course, that CEO Darwin Smith supported the mavericks. Cheverton's story of how this happened takes the form of a "series of conversational reflections between a maverick and mentor and his proteges" and shows the importance of mutual support, counsel, and comfort. David Rouse
Copyright � American Library Association. All rights reserved

"About this title" may belong to another edition of this title.

Store Description

This book is being offered by Goodwill, a non-profit organization. All funds raised are used to support the Goodwill which provides quality, effective employment training and basic education to individuals experiencing significant barriers to economic opportunity. Because Jobs Change Lives. Proceeds from the sale of these goods and financial donations from the community make it possible for us to operate our free job training programs. Your donations and purchases help support these important programs and make the community a better place for all of us.

Visit Seller's Storefront

Seller's business information

Seattle Goodwill Industries
700 Dearborn PL S, Seattle, WA, 98144, U.S.A.

Sale & Shipping Terms

Terms of Sale

Returns are accepted according to the Abebooks Returns Policy. We respond to all inquiries within 2 business days.

Shipping Terms

We ship everything within 48 hours, and all our orders are shipped via UPS Mail Innovations. Please let us know if you have any questions or concerns. Customer satisfaction is our top priority.

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	5 to 14 business days	3 to 6 business days
First item	US$ 3.99	US$ 6.99

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.