The McDonaldization of Society: An Investigation into the Changing Character of Contemporary Social Life (Pine Forge Press Publication)

Ritzer, George

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ISBN 10: 0803990006 ISBN 13: 9780803990005

Published by Pine Forge Pr, USA, 1993

Language: English

Condition: Used - Very good Soft cover

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Bibliographic Details

Title

The McDonaldization of Society: An Investigation into the Changing Character of Contemporary Social Life (Pine Forge Press Publication)

Publisher

Pine Forge Pr, USA

Publication Date

1993

Language

English

ISBN 10

0803990006

ISBN 13

9780803990005

Binding

Paperback

Condition

Very Good

Seller catalogs

Journalism, Media & Cultural Studies

About this title

Synopsis

The fast-food business, most notably Mcdonal ds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique. '

About the Author

George Ritzer is Distinguished University Professor at the University of Maryland.

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