The McPherson Principle: An Innovative Approach to Hitting the Bullseye of Revenue Cycle Performance

Revenue Cycle Performance: Achieving Breakthrough Metrics in the Healthcare Industry

In the transformative style of Eliyahu Goldratt's blockbuster novel The Goal, Michael Duke offers the healthcare industry approachable, cutting-edge strategies that unlock the key to maximum Revenue Cycle Performance.

The McPherson Principle is an engaging business novel about a hospital system in big financial trouble. Written through the eyes of Bill Matthews, a VP of Revenue Cycle Management whose career-and the careers of his team-are on the line, the story follows his challenge to come up with workable solutions to radically improve performance, and improve it fast. Early on, Matthews recognizes he must bypass traditional, "acceptable" methods, stick his corporate neck out, and plow into uncharted metrics territory in order to succeed in today's competitive field. And thus, The McPherson Principle is born.

Michael Duke has spent three decades navigating metrics and methodology for monitoring staff and operational performance throughout the healthcare industry. A committed leader with the nationally recognized Baker Tilly Healthcare consulting practice, Duke works directly with clients to help them oust outdated strategies and achieve new goals to reach long-term success. He received a BS from West Virginia Wesleyan College and an MBA from the University of North Carolina at Chapel Hill.