Meaning Is the Mission: Understanding the Symptoms of Success and How to Get Dreams Done on Purpose

Why are we spending more money than ever to make work better, only to see it get worse? Billions of dollars and countless time is spent each year to improve the employee and customer experience, and yet each year, surveys show that we’re more miserable than ever. The effects of this misery crop up in all kinds of symptoms: the remote/hybrid workplace debate, rampant imposter syndrome, and fears of having our jobs replaced by AI. In response, we throw more money at these symptoms, rather than seeking the root cause of our unhappiness. With all this in mind, it begs the question: is the way we work working?

If you’re not sure, then this book is for you. In Meaning is the Mission, multiple-time CEO and business design expert Mike Kelly distills his groundbreaking business design philosophy into a book that will get you questioning the lies your mind has been trained to believe. You’ll learn:

• A simple system to support your success, reconnect with the meaning in your mission, and transform the contentious transactional relationship of the modern workplace
• Why you need to lead with heartset first—your deepest thinking and feeling—before worrying about your skillset and mindset
• How to empower your employees to take ownership of their goals and find meaning that drives results for the company—so you’re moving forward with a shared mission

Whether you’re just starting out in your career and unsure of the right steps to take, or well into your tenure and feeling stuck, Kelly’s wisdom will help guide you to the breakthrough of developing not just your mindset and skillset, but your heartset as well.