Measuring Brand Equity from Aggregate Sales data

Language: English

Published by LAP LAMBERT Academic Publishing, 2015

3659719714 / 9783659719714

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Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Voleti SudhirProfessor Voleti is an Assistant professor with the Marketing Area at the ISB. He has worked in the industry as a management consultant and a software analyst. His research focuses on econometric and statistical methods .

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Title
Measuring Brand Equity from Aggregate Sales data
Author
Sudhir Voleti
Publisher
LAP LAMBERT Academic Publishing
Publication year
2015
Condition
New
Binding
Soft cover
Language
English
ISBN 10
3659719714
ISBN 13
9783659719714
Dimensions
1.1 x 22 x 15
Seller catalogs
Sozialwissenschaften/Recht/Wirtschaft

moluna

Greven, Germany

5-star seller

AbeBooks seller since July 9, 2020

Shipping rates from Germany to U.S.A.

Item16 to 45 business days16 to 45 business days
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