Measuring Organizational Performance: Metrics for Entrepreneurship and Strategic Management Research

There is great discussion but little consensus on the best measures of organizational performance. This book redresses this imbalance. Measuring Organizational Performance offers a framework with which to better understand the implications of selecting variables for use in both empirical studies and practice where organizational financial performance is the critical issue.

Robert Carton and Charles Hofer's book, Measuring Organizational Performance, describes two new measures of shareholder wealth creation that correlate with increases in shareholder value creation in a number of high and low performing firms 500% better than the 'best' of the measures used in the research studies done in the fields of entrepreneurship and strategic management over the past fifty years. The book also provides detailed suggestions on where and how to gather the data needed to calculate both measures. In addition, since these measures use primarily accounting data, they can be used by both researchers and practitioners as proxies for assessing increases in shareholder value for both publicly and privately held firms, including small and family businesses.

This exciting and innovative book will find its audience in researchers and scholars at many levels of academe in the fields of entrepreneurship and strategic management, organizational theory and accounting, and finance.

Robert B. Carton, Assistant Professor of Entrepreneurship, Western Carolina University, US and the late Charles W. Hofer, formerly Regents Professor of Strategy and Entrepreneurship, Kennesaw State University’s Coles College of Business, US