The power of odors to unlock human memory is celebrated in literature and anecdote, but poorly documented by science. Odors -- perhaps more than other stimuli -- are widely believed to evoke vivid and complex past experiences easily. Yet in contrast to the frequency with which odors are thought to evoke memories of the past, scientific evidence is thus far scant.

For years, voluminous data have been collected on odor sensitivity, whereas relatively few studies exist on memory for odors per se. Moreover, the memory data that do exist are thus far only poorly integrated with the most modern attitudes on human memory. The major goal of this volume is to point the way toward a better state of affairs, one in which the study of odor memory is legitimatized as a proper specialization and is informed by the most promising ideas in the mainstream study of memory. This volume explores three tendencies in modern memory theory that have not yet sufficiently penetrated the odor-memory work: memory coding, memory and knowledge, and implicit and explicit memory.

About the Author

Opinion Research Corporation. Yale University.

"About this title" may belong to another edition of this title.

Store Description

Visit Seller's Storefront

Seller's business information

Schwabe Books, Inc. DBA Books From California
51 W. Easy St., Simi Valley, CA, 93065, U.S.A.

Sale & Shipping Terms

Terms of Sale

Refunds Offered Within 10 days of order.

Greg Schwabe
Books From California
51 W. Easy St
Simi Valley, CA. 93065

Fax # 805-582-9513
For questions, please email at
abesales@booksfromca.com

Shipping Terms

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	5 to 14 business days	3 to 6 business days
First item	US$ 4.99	US$ 6.95

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.