Merchandising: Theory, Principles, and Practice
Language: English
Published by Fairchild Books, 2009
- Softcover
- Used
Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
AbeBooks seller since June 20, 2025
Condition: Used - Very good
US$ 5.32
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Fast Free Shipping – Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
Seller Inventory # GWV.1563678268.VG
- Title
- Merchandising: Theory, Principles, and Practice
- Author
- Kunz, Grace I.
- Publisher
- Fairchild Books
- Publication year
- 2009
- Condition
- very_good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1563678268
- ISBN 13
- 9781563678264
- Edition
- 3rd Edition
Merchandising: Theory, Principles, and Practice, 3rd Edition, focuses on the process of merchandising and the principles applied to the planning, development, and presentation of product lines in both the manufacturing and retailing sectors. Each chapter includes case studies that illustrate how merchandising principles and theories are applied by actual businesses, and the chapter learning activities promote an interactive learning environment with multiple course objectives. Students will learn how to make sequential and integrated decisions to develop a complete merchandise plan and analyze the effectiveness of that plan.
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Greenworld Books
arlington, TX, U.S.A.
AbeBooks seller since June 20, 2025
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