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Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since August 3, 2006
Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 14138948-75
Whoever heard of raising $1,000 gifts (not to mention $3,000, $4,000 and $5,000 gifts) by mail? That's the realm of face-to-face fundraising, right? Not exclusively, says Mal Warwick, in his book, The Mercifully Brief, Real World Guide to Raising $1,000 Gifts by Mail. And Warwick should know. He's spent the last decade perfecting the art of high dollar direct mail.Take just one mailing Warwick cites (he's produced scores of them to draw from). Nearly $150,000 was raised from only 2,400 donors, many of whom had never given more than $100 to the organization sending the mailing. Just as remarkable, the final fundraising cost for this effort was … eight cents! per dollar raised.How do you do this? Must you tap a professional firm or be a prizewinning writer? Absolutely not. Warwick touts self-reliance. He shows you - with carefully selected examples and illustrations - how to succeed on your own, walking you step by step through the process of identifying your prospects, crafting the right letter, the right brochure, the right response device, and the right envelope. In this pioneering work, Warwick convinces even the most doubting Thomas. Commit to the strategies he outlines, and you'll be startled, if not astounded, by the results.
About the Author: Consultant, author, and public speaker Mal Warwick has taught fundraising on six continents to nonprofit executives from more than 100 countries.
He is the founder and chairman of Mal Warwick & Associates, Inc. (Berkeley, Calif.), a fundraising and marketing agency that has served nonprofit organizations since 1979.
Among the hundreds of organizations Warwick and his colleagues have served over the years are many of the nation’s largest and most distinguished charities as well as six Democratic Presidential candidates and scores of small, local, and regional organizations. Collectively, Warwick and his associates are responsible for raising at least half a billion dollars.
This is Warwick's 17th book. His previous works include the standard texts, Revolution in the Mailbox and How to Write Successful Fundraising Letters, both of which are classics in the field.
Title: The Mercifully Brief, Real-World Guide to ...
Publisher: Emerson & Church
Publication Date: 2005
Binding: Soft cover
Condition: Very Good
Seller: Foggypaws, Sonoma, CA, U.S.A.
paperback. Condition: Very Good. Paperback in very good condition. All inside pages are in great shape. Minor shelf wear to the cover and spine. Seller Inventory # mon0000074730
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1889102091I4N00
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1889102091I4N00
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Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1889102091I4N00
Seller: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1889102091I4N00
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1889102091I2N00
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1889102091I3N00
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00096609065
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condition: Like New. Item is in like new condition. Seller Inventory # 00102914480
Seller: HPB-Emerald, Dallas, TX, U.S.A.
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_465138063