Metaphor and Editorial Positioning in the Stock Market Crash of 2008

Michael O'Mara Shimek

ISBN 10: 6200012768 / ISBN 13: 9786200012760

Published by Editorial Académica Española Mai 2019, 2019

About this Item

This item is printed on demand - Print on Demand Titel. Neuware -The stock market crash of 2008, or 'Black Week' at the New York Stock Exchange, was the start of what was to become the most significant international economic disaster since the Great Depression. The subject of this book is how the events at the New York Stock Exchange were reported on by significant online United States news sources using metaphor and to what extent their uses of metaphor were consistent with their general ideological positioning. More than thirty years of research in Cognitive Linguistics has explored how using metaphor in the media can influence not only the beliefs and attitudes of news consumers, but also the financial choices they make as a result, particularly in crisis scenarios. The findings of this research demonstrate a statistically significant preference in the sample of most 'liberal' news sources for animate-biological metaphors which promote understanding of the stock market in terms of a living being that must be 'nurtured' through intervention as opposed to being 'left alone', which reflects more 'conservative' or laissez-faire approaches to ameliorating market crisis scenarios.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 172 pp. Englisch.

Seller Inventory # 9786200012760

Bibliographic Details

• Title: Metaphor and Editorial Positioning in the Stock Market Crash of 2008
• Publisher: Editorial Académica Española Mai 2019
• Publication Date: 2019
• Language: English
• ISBN 10: 6200012768
• ISBN 13: 9786200012760
• Binding: Taschenbuch
• Condition: Neu
• Dimensions: 220W x 150H x 11D millimeters 220 millimeters width by 150 millimeters height by 11 millimeters depth
• Weight: 274 grams

About this title

Synopsis

The stock market crash of 2008, or "Black Week" at the New York Stock Exchange, was the start of what was to become the most significant international economic disaster since the Great Depression. The subject of this book is how the events at the New York Stock Exchange were reported on by significant online United States news sources using metaphor and to what extent their uses of metaphor were consistent with their general ideological positioning. More than thirty years of research in Cognitive Linguistics has explored how using metaphor in the media can influence not only the beliefs and attitudes of news consumers, but also the financial choices they make as a result, particularly in crisis scenarios. The findings of this research demonstrate a statistically significant preference in the sample of most "liberal" news sources for animate-biological metaphors which promote understanding of the stock market in terms of a living being that must be ‘nurtured’ through intervention as opposed to being ‘left alone’, which reflects more "conservative" or laissez-faire approaches to ameliorating market crisis scenarios.