Michael Allens Guide to e-learning: Building Interactive, Fun and Effective Learning Programs for Any Company

Allen, Michael W.

ISBN 10: 0471203025 / ISBN 13: 9780471203025

Published by John Wiley and Sons, 2003

About this Item

Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.

Seller Inventory # CHL2069543

Bibliographic Details

• Title: Michael Allens Guide to e-learning: Building Interactive, Fun and Effective Learning Programs for Any Company
• Publisher: John Wiley and Sons
• Publication Date: 2003
• Language: English
• ISBN 10: 0471203025
• ISBN 13: 9780471203025
• Binding: Paperback
• Condition: Used; Very Good

About this title

Synopsis

An industry leader speaks out against boring, ineffective, costly e-learning and provides practical guidelines for creation of powerful, e-learning-based performance solutions.
e-Learning is emerging rapidly in schools, businesses, and at home. Millions are being invested in this new, widely available technology purported as the solution to learning challenges. Dr. Michael Allen, commonly considered the father of modern interactive learning, raises concerns about misuses of the technology, missed opportunities, and money wasted on boring, ineffective e-learning. The book offers specific, pragmatic, common-sense approaches to guide the development of successful technology-assisted learning. A free CD-ROM is packed with sample applications. Michael Allen's Guide to e-Learning enables business executives to become discerning e-learning investors and instructional designers to create meaningful performance solutions.

About the Author

MICHAEL W. ALLEN is a recognized pioneer and leader in the design of interactive multimedia learning tools and applications. He is the founder and former chairman of Authorware, Inc. (now Macromedia, Inc.). He is currently Chairman and CEO of Allen Interactions Inc., which builds interactive learning systems, develops custom courseware, and provides multimedia consulting and training.