John Naisbitt studied at Harvard, Cornell and Utah Universities. He gained business experience working for IBM and Eastman Kodak. In the world of politics he was assistant to the Commissioner of Education under President John F. Kennedy and served as special assistant to HEW Secretary John Gardner during the Johnson administration. He left Washington in 1966 and joined Science Research Associates. In 1968 he founded his own company, the Urban Research Corporation. Naisbitt founded the Naisbitt China Institute, a non-profit, independent research institution studying the social, cultural and economic transformation of China located at Tianjin University. In 2009, Naisbitt published China's Megatrends, a book analyzing China's rise.

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