Inside the Minds: The Software Business is an authoritative, insider's perspective on the ins and outs of the software industry and the future of the business, on a global scale. Featuring CEOs, Presidents, and Chairman all representing some of the top software companies across the world, this book provides a broad, yet comprehensive overview of the current shape and future state of this dynamic industry. As they raise critical points around the essentiality of meeting and exceeding customer needs and constantly striving for innovation, these authorities offer practical and adaptable strategies for managing a successful software company large and small alike - and keeping up to date with the latest technological advances. From the processes involved in developing new products and growing one's business, to the effects of consolidation and an ever-changing marketplace, these leaders articulate the finer points around the industry now, and what will hold true into the future. The different niches represented and the breadth of perspectives presented enable readers to get inside some of the great strategic minds of today, as experts explore in detail what it takes to secure long-term success in this ever-evolving industry.
This book is written by:
John S. Chen, Chairman, CEO & President, Sybase, Inc. - Software Savvy: Taking and Keeping Your Place in the Software Market
Bernard Liautaud, CEO & Chairman, Business Objects - Building a Successful Enterprise Software Company
Kamar Aulakh, President & CEO, Quark Inc. - Dual Requisites for Software Success: Innovation & Customer Relationships
Gil Shwed, Chairman & CEO, Check Point Software Technologies Ltd. - Making Change Work For Your Business
Mark S. Ain, CEO & Chairman, Kronos Incorporated - Building a Successful Software Company
Gerald D. Cohen, President & CEO, Information Builders - Growing Your Software Company
James D. Armstrong, Co-Founder & Chairman, JDA Software Group - The Golden Rules of Survival: Securing Your Spot in the Shrinking Software Industry
Ilan Kinreich, CEO, RadView Software - Software – The Power of the Invisible
Michael George, President & CEO, Bowstreet - Opportunities for the Large and Small Software Companies of Today and Tomorrow
Craig D. Brennan, Former CEO & President, Brio Software - Pros and Cons of the Enterprise Software Industry