Could your business be worth 5X more?
The Fortune 500 know the secret. The largest companies in your industry do, too. Your competition may also be leveraging it. So why aren't you?
The number one multiplier effect of any business is Intellectual Property-patents, trademarks, copyrights, trade secrets, servicemarks, and the people who create all of them. In most businesses, the most valuable asset-employees who make things and solve problems-walk out the door everyday. So then how do you capture the value of those ideas and convert them into assets?
The IP Miracle is the first book to reveal the path to capturing your business ideas and creating assets that multiply the value of your business. A company with patents, trademarks, and copyrights can be worth five times as much as a similar business that is ignoring Intellectual Property. Because IP provides a limited monopoly-the right to exclude competition from your market. The IP Miracle demystifies the legal fog that shrouds your hidden assets so you can:
- Create a barrier to your competition
- Attract investors and potential buyers
- Demonstrate market leadership
- Differentiate you as the best
- Draw innovative employees and customers
- Multiply the valuation of your business
- Stand out and create lasting customer recognition
Whether you're a startup or a serial entrepreneur, an individual investor or a fund with portfolio companies, this book will lead you to accelerated growth and commercial impact using IP assets.
A practical guide to turning ideas into intellectual property to grow your business
JiNan Glasgow George is recognized worldwide for her expertise in Intellectual Property. She has spoken about Intellectual Property in front of the UN, and been a featured speaker at Intellectual Property conferences in India, Italy, France, South Africa, Mexico, Ghana, as well as New York City, San Francisco, and Chicago.As an inventor, entrepreneur, patent attorney and former USPTO patent examiner, JiNan's background gives her the ability to see intellectual property from the corporate, legal services and government perspectives - a unique personal perspective not common in this industry. She is registered to practice in NC, and her technical background includes textiles, mechanical, chemical and electrical engineering. In addition, she has experience with polymer fiber science composites, biomedical devices, surgical applications, fiber optics, software, energy, biotech, and pulp/paper science. She has degrees in engineering, law and theology from NC State, UNC Chapel Hill, and Duke University, respectively. Learn more about her law firm at www.NEOIPAssets.com.
