Mobile Persuasion: 20 Perspectives on the Future of Behavior Change
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Language: English
Published by Stanford Captology Media, 2007
- Softcover
- Used

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Softcover
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- Title
- Mobile Persuasion: 20 Perspectives on the Future of Behavior Change
- Author
- BJ Fogg, Eric Holmen, Mirjana Spasojevic, Josh Ulm, Sebastien Tanguay, Susan Walker, Ian Bogost, Sunny Consolvo, Dean Eckles, Sean White
- Publisher
- Stanford Captology Media
- Publication year
- 2007
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0979502527
- ISBN 13
- 9780979502521
The mobile phone will soon become the most powerful channel for persuasion. This book presents 20 perspectives on how mobile devices can be designed to motivate and influence people - and how this emerging trend will change the way you live, work, and play. Contributing Authors: Ian Bogost, Peter Boland, Sunny Consolvo, Martin Cooper, Erik Damen, Will Dzierson, Dean Eckles, BJ Fogg, Paul Hedtke, Peter Heywood, Rachel Hinman, Eric Holmen, Alex Kass, George LeBrun, Deb Levine, Jerry Michalski, Eric Paulos, Michael Sarfatti, Ian Smith, Mirjana Spasojevic, Sebastien Tanguay, Josh Ulm, Steffen P. Walz, Sean White.
"Synopsis" may belong to another edition of this title.
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