Title: Modelling in Communication Behaviour of Farmers (Hardback or Cased Book)
Publisher: Scholars World 1/1/2017
Publication Date: 2017
Language: English
ISBN 10: 9386071223
ISBN 13: 9789386071224
Binding: Hardback or Cased Book
Condition: New
Weight: 0.67 pounds
Book Type: Book

About this title

Synopsis

Communication is the oldest continued activity of human beings. It is the basic need of human beings and a web of society which makes the survival, growth, progress and development possible and holds the society intact and progressive. Communication is the most powerful input which brings substantial development in socio-economic status of an individual. Communication is the vital aspect to change the behaviour of an individual. Television as a mass medium has made dissemination of news, information and entertainment possible. It is one of the most versatile audio-visual aids ever developed. This book deals with the model building in communication behavior of the farmers. The present book has been designed to meet out the problems of the students, extension administrators, farmers, planners etc. as it provides immense knowledge of communication process. The mathematical communication model built by the authors will assist the researchers for further studies. This will help to enrich the discipline of extension education.

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