Por que e tao dificil mudar, mesmo quando sabemos que determinados habitos ou atitudes nos sao prejudiciais? Que mecanismos estao por tras da nossa resistencia a mudanca e como entende-los para, entao, desmantela-los? Contumaz observador da alma humana, Flavio Gikovate analisa neste livro os obstaculos que enfrentamos quando nos propomos a mudar um comportamento e aponta caminhos para vencer tais entraves.

A vontade pessoal e a autoanalise sao ingredientes fundamentais, mas nao so. A razao tambem tem papel primordial - o que de fato queremos mudar? Quem desejamos nos tornar? Estaremos dispostos a abrir mao da estabilidade para alcancar nossos objetivos?

Conseguiremos suportar a dor das perdas imediatas para gozar de beneficios em longo prazo? Sem formulas prontas nem conselhos faceis, o autor mostra como a biologia, a cultura e a personalidade moldam o individuo e leva o leitor a reflexoes profundas sobre a capacidade que todos temos de mudar.

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