A Multiple-product Sales Force Allocation Model
Montgomery, David Bruce
ISBN 10: 1024205703 ISBN 13: 9781024205701
Published by Creative Media Partners, LLC, 2025
New
HRD
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About this Item
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Synopsis:
"A Multiple-product Sales Force Allocation Model" presents a rigorous quantitative approach to optimizing sales force deployment across multiple products. This study delves into the complexities of allocating sales resources effectively, offering insights valuable to sales managers and marketing professionals. The book explores econometric techniques applicable to sales force management. It is a useful resource for those seeking a mathematically grounded perspective on maximizing sales efficiency and return on investment.
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Bibliographic Details
Title: A Multiple-product Sales Force Allocation ...
Publisher: Creative Media Partners, LLC
Publication Date: 2025
Binding: HRD
Condition: New