Multiscreen video advertising - Introduction & Career Guidance

ADVERTISING and MARKETING is future!

With thousands of companies and over 1.78M+ tech startups worldwide, advertising is the primary source to achieve the growth of any company. Advertising sector is going to shape the future of industries. This book discusses the basics of advertising, different techniques, courses to equip and the most important - Careers that enables you to stand alone among your peers. At the end of the book, you will be surprised by what the advertising sector can provide you.

Space will soon become a place for advertising too!

Hari Prasath, the author of Spaceman - science fiction novel, is a graduate from College of Engineering Guindy, Anna University and currently pursuing masters in Aerospace Engineering, France. After his successful first book, he ventured into the genre of non-fiction writing in the field of advertising when CEO of Shortfundly offered him a chance. He will continue writing different genres in the future.

Selvam - Founder and CEO of Shortfundly wants to share his 13+ years’ experience in multiscreen video advertising to help people to pursue their career in video advertising industry. Having experience in both start-ups and in market leading organizations, he has performed multiple roles from development, design, project management, user experience design, pre sales and marketing. His accomplishment includes building the custom ad products that has been patented. His aim is to educate students about advertising industry opportunities through this book.