- Softcover
- New

Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
AbeBooks seller since June 11, 1999
Condition: New
US$ 32.72
Quantity: 2 available
Add to basketItem description from seller
Seller Inventory # FW-9780471594239
- Title
- The Name of the Game
- Author
- Jerry Gorman
- Publisher
- Wiley
- Publication year
- 1994
- Condition
- New
- Binding
- PAP
- Language
- English
- ISBN 10
- 0471594237
- ISBN 13
- 9780471594239
- Item weight
- 535 grams
Combines the business acumen of Ernst & Young with the inside knowledge of renowned sports writer, Skip Rozin, for a unique behind-the-scenes look at how sports have evolved from games to big business. Explains the business reasons behind why popular players are traded, why teams move from cities full of loyal fans, the importance of TV in sports and the real value of advertising to sports teams.
Features interviews with sports enterprise figures including Victor Kiam, Jerry Jones and Red Auerbach.
"Synopsis" may belong to another edition of this title.
About the Author
Jerry Gorman is the author of The Name of the Game: The Business of Sports, published by Wiley.
Kirk Calhoun is the author of The Name of the Game: The Business of Sports, published by Wiley.
"About the title" may belong to another edition of this title.
PBShop.store UK
Fairford, GLOS, United Kingdom
AbeBooks seller since June 11, 1999
Shipping rates from United Kingdom to U.S.A.
| Item | 10 to 20 business days | 10 to 20 business days |
|---|---|---|
| First item | US$ 6.78 | US$ 6.78 |
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Hardbacks, PaperbacksSeller's business information
Pbshop.co.uk
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Fairford, United Kingdom GL7 4BX
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