The Nature of Design

Let the world be your guide to design principles

Get a jolt of inspiration mixed with classic design principles! The Nature of Design teaches you the fundamentals of design illustrated through images from everyday life.

The principles and elements of design shape our world - the curves of the human body, the color of a flower, the repetitive pattern on a building. You'll visually learn to recognize how surroundings in our daily lives merge with the fundamentals of design for awe-inspiring results.

The Nature of Design also uses case studies - from brief to solution - to demonstrate the effective blending of design elements into a holistic creation. You'll gain a thorough understanding of the principles of good design and their application when you pick up this invaluable tool!

John Weigand is a professor of architecture and interior design at Miami University, Oxford, Ohio, where he currently serves as Program Director in Interior Design.