Never Confuse a Memo With Reality: And Other Business Lessons Too Simple Not To Know

Provides an inspirational and witty compilation of fundamental organizational rules, business aphorisms, and corporate wisdom. Reprint. 60,000 first printing. $60,000 ad/promo. Tour.

These are the fundamental principles of business behavior which are easily overlooked in the daily pressures of the workplace. Moran has distilled these practical rules from observing the small blunders people make when they fail to follow a rule that is "too simple not to know," but which nobody has ever shared with them. This instructive manual offers everything from the inspirational (#8: Believe that change can happen, even after overwhelming evidence says things never seem to get better) to the highly practical (#36: Never go into a meeting without your calendar) to the off-beat (#111: When the note on the refrigerator says it will be emptied this Friday, get your salad dressing; cleaning the refrigerator is the one corporate initiative that's always fully implemented). It even offers cogent personal advice (#324: Don't work on weekends - work longer during the week if you have to).

Never Confuse A Memo With Reality is the complete guide to functioning in a business environment. Moran's lessons remind readers to understand thoroughly their business and maintain the proper perspective on work and life as well as to strive for excellence and cultivate humor and civility in their professional lives. This thoughtful compendium can help anyone function more effectively and confidently in a business environment.

About the Author:

Richard A. Moran, Ph.D., is an organization change consultant with Price Waterhouse and has consulted for companies all over the world, including Apple Computer, Inc., Allied-Signal, American Airlines, Zurich Insurance, and Pacific Gas & Electric. He is the leader of the "Postcards from Employees" project, one of the largest and most thorough surveys of employee-employer relations ever undertaken. He lives in San Francisco, CA.