The New Competitor Intelligence: The Complete Resource for Finding, Analyzing, and Using Information About Your Competitors
Language: English
Published by John Wiley and Sons Ltd, 1994
- Softcover
- Used

Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc
AbeBooks seller since March 23, 2026
Condition: Used - Good
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This text describes the innovative methods now used to locate, obtain and analyze information about business competitors. It demonstrates how business managers can build their own business intelligence systems, analyze various sources and gather data from around the world.
Seller Inventory # CIN0471585092G
- Title
- The New Competitor Intelligence: The Complete Resource for Finding, Analyzing, and Using Information About Your Competitors
- Author
- Leonard M Fuld
- Publisher
- John Wiley and Sons Ltd
- Publication year
- 1994
- Condition
- Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0471585092
- ISBN 13
- 9780471585091
- Edition
- 2nd Edition
How do I analyze a private company's true costs? When does the competition plan to roll out its new product and in what quantity? What are our customers' long-term strategies? What new technologies or products does the competition have on its drawing boards?
The New Competitor Intelligence shows where you can get the answers to these and most other questions you have about what the competition is up to. Learn, through easy-to-use techniques, how to analyze competitor information from the many print, database, and CD-ROM sources described in this book.
"Forget the Internet. Fuld has created an intelligence gold mine that will help you get all the business information you will ever need."- Al Ries Chairman, Trout & Ries Coauthor of Marketing Warfare and Positioning: The Battle for Your Mind
"A powerful and practical guide that will show any decision maker how to stay competitive in today's business world."- Herb Baum President and Chief Executive Officer Quaker State Motor Oil
"The New Competitor Intelligence unlocks the vaults of all the 'open' secrets of your competitors."- Domenico A. Fanelli, Managing Director AMA International Management Centre, Europe
"This book gives you practical, effective benchmarking tools all within your reach and your budget."- Philip B. Crosby Author of Quality Is Free and Completeness: Quality for the 21st Century
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World of Books Inc
Montgomery, IL, U.S.A.
AbeBooks seller since March 23, 2026
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