The New Paradigm in Customer Service. Chatbots: Omnichannel, Customized, Automated, Exponential

Parés Arce, Gustavo Ricardo; Parés Arce, Ricardo Luis

ISBN 10: 1649457537 / ISBN 13: 9781649457530

Published by Primedia eLaunch LLC, 2020

About this Item

Seller Inventory # I-9781649457530

Bibliographic Details

• Title: The New Paradigm in Customer Service. Chatbots: Omnichannel, Customized, Automated, Exponential
• Publisher: Primedia eLaunch LLC
• Publication Date: 2020
• Language: English
• ISBN 10: 1649457537
• ISBN 13: 9781649457530
• Binding: Soft cover
• Condition: New

About this title

Synopsis

The inspiration to write this book stems from the difficulties that we experienced when we first engaged in the practice of Artificial Intelligence and Cognitive Computing in Mexico. We had to tackle the subject at a time when there was not a clear direction as to how these technologies would revolutionize the world and lead to a digital transformation.Throughout this time, we have both witnessed and participated in the different ways in which technology has been changing the aspects of modern society, from enterprise processes to people’s way of life.This book explores the concept and the different uses and actual benefits resulting from the phenomenon of chatbots at present times, thanks to its versatility and relevance. They have, without a doubt, become one of the best options for starting a company’s digitization process, and one of the best tools for transforming the customer experience.