New Product Development within a SME

Language: English

Published by LAP LAMBERT Academic Publishing Aug 2010, 2010

3838381513 / 9783838381510

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This item is printed on demand - Print on Demand Titel. Neuware -Healthcare-associated infections (HAIs) represent an important public health problem today as a major cause of high morbidity, mortality and economic consequences in hospitalized patients. Failure to comply with hand hygiene (HH) recommendations by healthcare workers (HCWs) is considered the leading cause of HAIs. Although HH has been intensively promoted as the most important means of preventing HAIs, numerous studies have demonstrated that compliance with HH recommendations among HCWs is poor. In order to support infection control practitioners (ICPs) in improving HH compliance, Miscea is considering to develop the MISCEA hand hygiene management system (HHMS). This study will analyse the technical as well as commercial viability of this new product development idea. In order to do so, this study deals with the fuzzy front end (FFE) of NPD. The FFE consists of all predevelopment or strategy-making work. This book gives a fascinating insight into the predevelopment phases of a NPD project aimed at developing a healthcare innovation in a high-tech start-up. This book can be especially useful for professionals in technology and innovation management and other innovation enthusiasts.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 108 pp. Englisch.…

Seller Inventory # 9783838381510

Title
New Product Development within a SME
Author
Michiel Ubink
Publisher
LAP LAMBERT Academic Publishing Aug 2010
Publication year
2010
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3838381513
ISBN 13
9783838381510
Item weight
179 grams
Dimensions
220x150x8 mm

buchversandmimpf2000

Emtmannsberg, BAYE, Germany

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