The New Strategic Selling | The Unique Sales System Proven Successful by the World's Best Companies

Robert B. Miller (u. a.)

ISBN 10: 0749462949 / ISBN 13: 9780749462949

Published by Kogan Page, 2011

About this Item

The New Strategic Selling | The Unique Sales System Proven Successful by the World's Best Companies | Robert B. Miller (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2011 | Kogan Page | EAN 9780749462949 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.

Seller Inventory # 107172099

Bibliographic Details

• Title: The New Strategic Selling | The Unique Sales System Proven Successful by the World's Best Companies
• Publisher: Kogan Page
• Publication Date: 2011
• Language: English
• ISBN 10: 0749462949
• ISBN 13: 9780749462949
• Binding: Taschenbuch
• Edition: 3rd Edition
• Condition: Neu
• Dimensions: 234W x 156H x 16D millimeters 234 millimeters width by 156 millimeters height by 16 millimeters depth
• Weight: 445 grams
• Seller catalogs:
  • Bücher

About this title

Synopsis

One of the best books on selling ever published, The New Strategic Selling has changed sales and marketing for ever. Rejecting manipulative tactics and emphasizing process, Strategic Selling presented the idea of selling as a joint venture and introduced the influential concept of Win-Win. The response to Win-Win was immediate, and it helped to turn Miller Heiman, the small company that created Strategic Selling, into a global leader in sales and development with the most prestigious client list in the industry. A genuine business classic, this revised edition of The New Strategic Selling confronts the rapidly evolving world of business-to-business sales with real-world examples, strategies for confronting the competition and a special section featuring the most commonly asked questions from the Miller Heiman workshop.

About the Author

Robert B Miller brings almost 40 years experience in sales, consulting and executive management to help clients succeed in the sales arena. Stephen E Heiman has worked in sales development for over 30 years. Latterly he was Miller Heimans President, CEO and chairman. Tad Tuleja is Miller Heimans staff writer. They are also the authors of the other Miller Heiman best sellers, Large Account Management and Conceptual Selling. Miller Heiman is a global leader in sales training and its prestigious blue-chip client list is testimony to its success.