Synopsis
The Guide is the only annotated listing of Coffee venues in New York City. It contains a list, organized by location, of the top 195 artisanal coffee venues in New York City. Each venue is rated for coffee taste and presentation and overall quality, including. ambiance and food. There is a picture of each venue, as well as, a brief description Information is supplied as to the coffee roaster, grinder and machine. Other details include website, directions, hour of operation, and cost of major beverages.Other features of the Guide include a forward by Starbuck’s founder, Howard Schultz. There are informative articles about such coffee essentials as: origin, roasting, grinding, water, brewing at home, latte art as well as a coffee glossary .
About the Author
Jeffrey Young founded Allegra Strategies and The Allegra Group in 1999. Jeffrey holds a business degree in Finance and Economics and an MBA (with Distinction) from the University of Houston. Jeffrey has worked within research and strategy consulting for nearly 20 years having managed an extensive range of research projects within the retail, leisure and consumer lifestyle sectors. He also plays a hands on role in Allegra’s consumer research teams.Prior to setting up Allegra Strategies, Jeffrey spent 3 years as a strategy consultant with London-based Burlington Consultants and as a freelance consultant with Roland Berger & Partners London. Jeffrey's early career began in the hospitality industry where he completed studies at the Ryde College of Hotel and Catering Management in Sydney, NSW Australia.Jeffrey is a full member of the Market Research Society and with his passion for coffee is co-author of The London and The New York Coffee Guides, Founder of charitable UK Coffee Week, The London Coffee Festival, The Amsterdam Coffee Festival and The New York Coffee Festival Chairman of The Allegra Foundation charity. Jeffrey is also a Director of Australian Business, a business networking organisation affiliated with the Australian High Commission. Current projects include setting up Allegra’s World Coffee Portal, as well as a working on a number of key client projects.Jeffrey is frequently invited to feature on TV, BBC radio and in mainstream newsprint to provide commentary and analysis on major UK retail and coffee sector trends.
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