Next Generation Entrepreneurship : Convergence of Innovation, Technology and Society
Language: English
Published by Palgrave Macmillan, 2026
- Hardcover
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- Title
- Next Generation Entrepreneurship : Convergence of Innovation, Technology and Society
- Author
- Rajagopal, Dr. (EDT); Goncalves, Marcus (EDT); Zlatev, Vladimir (EDT)
- Publisher
- Palgrave Macmillan
- Publication year
- 2026
- Condition
- As New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 3031985125
- ISBN 13
- 9783031985126
This volume explores the evolving landscape of entrepreneurship, with a focus on the integration of innovation and technology in entrepreneurial practices and Industry 5.0. It discusses the role of entrepreneurship in economic development, the challenges faced by small and medium enterprises (SMEs), and the impact of artificial intelligence (AI) and machine learning (ML) on managerial decisionmaking. It addresses the effect of transcending growth of information and communication technology on entrepreneurship to gain competitive edge.
"Synopsis" may belong to another edition of this title.
About the Author
Rajagopal is Distinguished Professor of Marketing at EGADE Business School of Tecnologico de Monterrey at Mexico City Campus and Visiting Professor at Metropolitan College Boston University.
Marcus Goncalves is Associate Professor of the Practice of Administrative Sciences at Metropolitan College, Boston University.
Vladimir Zlatev is Associate Professor of Practice at Metropolitan College, Boston University, USA and an entrepreneur with extensive experience in industrial engineering and corporate management.
"About the title" may belong to another edition of this title.
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