Language:Chinese.Paperback.Pub Date:2022-12 Pages:281 Publisher:Shaanxi Normal University Press Co. Ltd. In emerging markets. how should brands grow? How should marketing effectively target the entire market? Where do new customers come from? How to build the mental salience of a brand? Why is it necessary to reach customers? How to effectively carry out word-of-mouth marketing? How to create purchase convenience? Is online shopping really different? This book addresses these issues and cond.

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Bibliographic Details

Title: Non-Traditional Marketing II: Systematic. practical and in-depth. a disruptive marketing book that is popular among global brands.(Chinese Edition)
Binding: paperback
Condition: New

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NAN JING SHI JIANG NING QU NING YUAN DIAN ZI SHANG WU ZHONG XIN
Room 264, Oujiang Shopping Center, No. 1 Dongxin South Road, Dongshan Street, Jiangning District, NanJing, Nanjing, JS, 211100, China

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