First edition with a full number line. The pages of this book are clean and unmarked. There is some light tanning/foxing to the outer edges of the pages due to age.

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Bibliographic Details

Title

The Northbound Train: Finding the Purpose, Setting the Direction, Shaping the Destiny of Your Organization

Publisher

Karl Albrecht International

Publication Date

2003

Language

English

ISBN 10

0913351156

ISBN 13

9780913351154

Binding

paperback

Condition

Very Good

Weight

11 ounces

Seller catalogs

Business - General

About this title

Synopsis

This is a powerful book about strategic vision: what it is, why it's critically important, how to create it, and how to implement it. Using the metaphor of a train to focus the attention of business leaders on knowing where they and their organizations are going, Karl Albrecht brings together the best of strategic thinking models and methods. A Fortune Book Club selection, and chosen by the American Management Association for worldwide distribution to its more than 60,000 members, this book is the bible for strategic customer focus. Karl Albrecht's seven-step model of strategy formulation has become the method of choice for many executives who want to shape the future of their enterprises. He integrates the two critical success concepts of customer focus and strategic vision, and provides a step-by-step process for aligning strategy, people, and systems around the core concept of customer value. Ken Blanchard, author of The One Minute Manager says, "Karl Albrecht's comprehensive book explores future trends in the business world and what successful companies will need to concentrate on to survive and prosper. It will encourage many executives to think and rethink their company's future direction." Provide a copy of The Northbound Train to each of your executives, managers, and team leaders.

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