Nowing Formula

The digital era is exciting, liberating—and wildly complicated. Instantaneous collaboration keeps the cutting edge evolving so fast that it sometimes seems impossible to keep up.

So how can you stay current? Better yet, how can you live on the forefront of innovation to satisfy and exceed your own career ambitions? And how can you maximize your professional performance without risking your health in the process?

Most young professionals today are wrestling with this challenge. Award-winning management consultant and psychologist Michaela Lindinger has set out to create a strategy to help. Through academic research and an international study in 2014, she designed the NOWING® Formula. Its purpose is to maximize professional performance and personal well-being in today’s fast-moving culture.

In a simple, fun, and practical manner, this guide shows you what’s going on in the digital game, describes the NOWING® Formula and how to use it, and provides a plan for kick-starting your new way of successful living. Tips, exercises, downloads, and skill-building will have you practicing, internalizing, and executing the NOWING Formula’s six elements until you’re ready to stand out and become a leader and influencer in your field.

Professional success in the digital age is yours—and it doesn’t have to come at the cost of your personal goals and your health.

It comes with NOWING®.

Michaela Lindinger is the founder and CEO of brain in spa, an employee experience firm with a focus on professional performance and health in the digital industry. She is a keynote speaker, executive performance coach, productivity trainer, and lecturing professor. Lindinger has a passion for helping emerging leaders, startups, and innovative organizations gain clarity, energy, productivity - all with less stress! One of the youngest executives in international management consulting, she's worked with Fortune 500 organizations and clients around the world on value creation and innovation services in the digital economy.

At twenty-eight, Lindinger received the Leadership Award for visionary leadership. While earning her international business master's degree, she received the Chimney Award for best graduate, and her psychology master's degree's dissertation achieved distinction as best of the year. She's a member of the international Forbes Coaches Council and the International Society for Coaching Psychology.

Lindinger' story is built on authenticity: being a Millennial entrepreneur herself, married, Mom to a little daughter, living in the beautiful Austrian countryside. She lives true to her goal of balancing high professional ambitions with personal health and family life.