Nue Rhetoric: The Hidden Connections Between Language, Logic, Power, and Politics

The 2016 US elections unearthed a deep undercurrent of emotions; anger, fear, and paranoia became commonplace. These feelings were always there, but this election cycle made things different... forever.

This made the pundits go into overdrive. The news cycles spun until the wheels fell off. Donald Trump became the topic of most family table discussions. This has been the case ever since.

The election also showcased deep contradictions in Republicans and Democrats alike - at least, for those who've been paying attention. And this has led to real-world consequences.

On a positive note, this crisis has cleared the path for a change in how we do politics; Nü Rhetoric is a natural conclusion of this crisis.

This book is not an invitation for "all sides" to "put aside the anger" and have a "logical, reasonable discussion." Instead, Nü Rhetoric follows the following mantra:

• Think intelligently.
• Speak clearly.
• Smash ideology.

Nü Rhetoric invites you to transcend rote talking points and tribal thinking. It provides the tools you need to develop a rare skill; a self-sufficient intellect, independent of others’ opinions. It is paced to help you absorb these skills as thoroughly as possible.

It also takes nothing for granted; it actively takes critical shots towards false assumptions you've held dear. It unflinchingly asks for what's true, discarding what is false. The question is: are you truly interested in facts and logic, or do you just claim to be?

A casual scroll through Nü Rhetoric's pages will teach you:

• How to see past a person's words and find out if they're lying about their beliefs. Never be duped again.
• A checklist to knowing if someone is driven by actual facts and evidence or by their ideology. Immediately recognize who to take seriously, and who is dishonest.
• Dozens of tips to help you become a better communicator. Never be misunderstood, or misunderstand others, again!
• Over 50 logical traps that dishonest people use while debating. They know they're using them, but calling it out directly won't help. Neither will ignoring it. Learn what to say to make the fools appear foolish.
• How to respond to dishonest people while staying conversational (and keeping all the power). Always come off as the bigger person.
• Learn what real logic is (not what the political pundits tell you is logic).
• From scratch, explore your very own ethical and moral compass; find out if your current moral system matches up.
• Overcome the in-built caveman programming that makes you believe that you're always right (and others are always wrong). Help others do the same.
• Use language effectively without falling into common English language traps (when one statement makes two people believe two different things).
• Fully realize the power of ideas, especially when they are hidden in political message. Unravel these messages and find their inner logic. Recognize this every time an ideologue shares dangerous or harmful political messages.
• Learn research and fact-finding skills that the pros use, and become thoroughly more informed than your opponent.
• Recognize when political pundits dishonestly switch tactics based on the situation, and know exactly how to call them out.
• And much more...

Lengthy but engaging, Amerson provides a unique blend between several topics. These include psychology, statistics, logic, ethics, ideology, and communication skills. 

This information will help readers to see through – and cut through – most of the political noise. Those unsatisfied with simple answers will consider this book to be a rare find.