The Nursery Rhyme Conundrum (Paperback)

Paperback. Sorry. Your own brain is one of your biggest marketing problems.We marketers and business owners love to analyse how our customer make irrational decisions - but ignore the scary fact that we ourselves are just as flawed.This isn't another how-to. It's a revealing look at the science proven biases and mental blind spots that sabotage our work- Why you can't objectively judge your own ideas- How groupthink and tribal loyalty steer you wrong- The uncomfortable truth about "myside" bias- Why AI may be making bad thinking worseThis book won't be a comforting read. But it will make you a better marketer. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.