OM4 (with Review Cards and CourseMate Printed Access Card)

Created through a "student-tested, faculty-approved" review process with input from more than 150 students and faculty, Collier/Evans' OM4 provides a streamlined introduction to the core concepts, techniques, and applications of contemporary operations management. This concise, engaging, and accessible text includes a full suite of integrated learning tools--including flashcards, cases, datasets, games, and quizzes--in a convenient and affordable package perfect for today's diverse learners. OM4 provides the latest examples featuring companies students will recognize from the news as well as videos for every chapter, case studies and end-of-chapter problems with exciting new material online. Five additional chapters online enable readers to delve further into the quantitative aspects of operations management.

David A. Collier was the Eminent Scholar, Alico Chair in Operations Management, at the Lutgert College of Business, Florida Gulf Coast University. Dr. Collier earned his B.S. in Mechanical Engineering and M.B.A. from the University of Kentucky and his Ph.D. in Production and Operations Management from The Ohio State University. Dr. Collier previously taught at the Fuqua School of Business at Duke University, the Colgate Darden Graduate School of Business at the University of Virginia, the Fisher College of Business at The Ohio State University and at the University of Warwick in England. Dr. Collier is the recipient of five awards for outstanding journal articles and has written and published eight invited book chapters. Seven of Dr. Collier's cases have been reprinted in major marketing and operations management textbooks and several of his articles have been reprinted in the Harvard Business Review 10 Must Reads series. He has more than 80 refereed publications and has published in journals such as Management Sciences, Decision Sciences, Journal of Operations Management, Production & Operations Management, International Journal of Operations and Production Management, Business Horizons, Journal of Service Science and International Journal of Service Industry Management. Dr. Collier's work has more than 10,000 reads and 4,000 citations, according to Research Gate. Dr. Collier was also selected to the 1991 and 1992 Board of Examiners for Malcolm Baldrige National Quality Award. In addition, Dr. Collier is the author of six books on service, quality and operations management, including SERVICE MANAGEMENT: THE AUTOMATION OF SERVICES, SERVICE MANAGEMENT: OPERATING DECISIONS; THE SERVICE/QUALITY SOLUTION: USING SERVICE MANAGEMENT TO GAIN COMPETITIVE ADVANTAGE; OPERATIONS MANAGEMENT: GOODS, SERVICES AND VALUE CHAINS; OPERATIONS AND SUPPLY CHAIN MANAGEMENT; and OM6.

James R. Evans is Professor Emeritus in the Department of Operations, Business Analytics and Information Systems in the Lindner College of Business at the University of Cincinnati. He has served as president of the Decision Sciences Institute and served for 11 years on the Board of Examiners and Panel of Judges for the Malcolm Baldrige National Quality Award. He has been editor of the Quality Management Journal, has been published by the American Society for Quality and has served on editorial boards of numerous other journals. Dr. Evans has published 100 refereed papers and more than 50 editions of leading books in operations management, quality, Six Sigma and business analytics. During the annual Quality Congress in May 2004, the American Society for Quality presented Dr. Evans and co-author Dr. William Lindsay with the Philip B. Crosby Medal for THE MANAGEMENT AND CONTROL OF QUALITY, 5th Edition, also published by Cengage, and now in its 11th edition. The Crosby medal was presented "for authoring a distinguished book contributing significantly to the extension of the philosophy and application of the principles, methods and techniques of quality management."