Open Innovation (Hardcover)

Pascal Latouche

ISBN 10: 1786303248 / ISBN 13: 9781786303240

Published by ISTE Ltd and John Wiley & Sons Inc, London, 2019

About this Item

Hardcover. The corporate start-up incubator is currently developing in large companies as an essential approach to open innovation. It faces a global system involving varied contexts, issues and actors. Its implementation is an art and to succeed the corporate incubator must become a real "interaction architect". Using testimonials and real case studies, the author takes a dive into the structural and social mysteries of corporate incubators. By analyzing the complex mechanisms of interactions, this book decrypts and reveals the keys to the success of these devices and to opening innovation in a broad sense. The concept of an interaction architect is related to the art of building fruitful interactions within human systems. Being aware that social systems exist is good, but knowing how to manage them is better. Using testimonials and real case studies, the author takes a dive into the structural and social mysteries of corporate incubators. By analyzing the complex mechanisms of interactions, this book decrypts and reveals the keys to the success of these devices and to opening innovation in a broad sense. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9781786303240

Bibliographic Details

• Title: Open Innovation (Hardcover)
• Publisher: ISTE Ltd and John Wiley & Sons Inc, London
• Publication Date: 2019
• Language: English
• ISBN 10: 1786303248
• ISBN 13: 9781786303240
• Binding: Hardcover
• Condition: new

About this title

Synopsis

The corporate start-up incubator is currently developing in large companies as an essential approach to open innovation. It faces a global system involving varied contexts, issues and actors. Its implementation is an art and to succeed the corporate incubator must become a real "interaction architect".

Using testimonials and real case studies, the author takes a dive into the structural and social mysteries of corporate incubators. By analyzing the complex mechanisms of interactions, this book decrypts and reveals the keys to the success of these devices and to opening innovation in a broad sense.

The concept of an “interaction architect” is related to the art of building fruitful interactions within human systems. Being aware that social systems exist is good, but knowing how to manage them is better.

About the Author

Pascal Latouche holds a PhD in management sciences from the University of Paris-Saclay in France. His research interests include the practical applications of open innovation in industry.