Operations Management for Executives
Philip Moscoso; Alejandro Lago
Language: English
Published by McGraw-Hill Interamericana de España S.L., 2017
- Softcover
- Used

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: Este libro revela todo lo que los gerentes deben saber para convertir las operaciones de sus empresas en una fuente de ventaja competitiva. Comprender las operaciones es clave para mejorar el funcionamiento de cualquier organización. De hecho, la excelencia y la innovación en las operaciones han desempeñado un papel esencial en muchas de las grandes historias de éxito empresarial de nuestro tiempo: Zara, Ikea, Dell, Amazon, Toyota, Alibaba.En este libro, los autores explican la gestión de operaciones desde un punto de vista de gestión general. Proporcionan una guía práctica centrada en: Comprender los conceptos y metodologías clave, evitar tecnicismos innecesarios, analizar el impacto de las operaciones en todas las áreas de una empresa y revelar las palancas clave para ayudar a los gerentes a desarrollar todo el potencial de sus empresas. EAN: 9788448611071 Tipo: Libros Categoría: Educación|Negocios y Economía Título: Operations Management for Executives Autor: Philip Moscoso| Alejandro Lago Editorial: McGraw-Hill Interamericana de España S.L. Idioma: en Páginas: 428 Formato: tapa blanda.…
Seller Inventory # Happ-2026-08-17-661d9b3a
- Title
- Operations Management for Executives
- Author
- Philip Moscoso; Alejandro Lago
- Publisher
- McGraw-Hill Interamericana de España S.L.
- Publication year
- 2017
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 8448611071
- ISBN 13
- 9788448611071
Operations Management for Executives reviews all that managers should know to be able to turn the operations of their companies into a source of competitive advantage. Understanding operations is key to improve how any organization actually works. In fact, excellence and innovation in operations have played an essential role in many of the great success stories the business world has witnessed: Zara, Ikea, Dell, Amazon, Toyota, Alibaba, etc.
The authors explain operations management from a general management standpoint. They provide a practical guidebook focused on (i) explaining comprehensibly the key concepts and methodologies while avoiding unnecessary technicalities, (ii) analyzing the impact of operations in all areas of a company, such as marketing, finance or strategy, and (iii) revealing key levers to help managers realize the full potential of their companies.
This book covers traditional areas in operations management, such as process design, capacity analysis, inventory management and queueing theory, or quality management. It also includes advanced topics such as lean management, procurement or supply chain management. Furthermore, this volume reviews some aspects that are seldom addressed in other operations books, but that the authors consider as
very relevant: project management, human and organizational factors in operations, and operations innovation. In addition, this work does not limit itself to industrial settings, but it also covers operations in many different service environments.
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