Operations Strategy : Principles and Practice
Van Mieghem, Jan A.
Sold by Better World Books, Mishawaka, IN, U.S.A.
AbeBooks Seller since August 3, 2006
Used - Hardcover
Condition: Used - Good
Ships within U.S.A.
Quantity: 1 available
Add to basketSold by Better World Books, Mishawaka, IN, U.S.A.
AbeBooks Seller since August 3, 2006
Condition: Used - Good
Quantity: 1 available
Add to basketPages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 5734507-6
The book uses three complementary views of operations--the competency, resource, and process view--and contains integrating case studies. Consequently, the book has four parts:
* Part 1 describes the concept of operations strategy and illustrates how trade-offs among operational competencies (such as cost, quality, responsiveness, and flexibility) can provide competitive advantage.
* Part 2 introduces the resource view and shows how to tailor real assets to business strategy. Four chapters analyze four important resource decisions: sizing (how much capacity is appropriate?), timing (when to expand or contract?), type (what kind of flexibility is needed?), and location (where do we place assets in a global network?)
* Part 3 considers the process view and shows how to tailoring activity networks to business strategy. Four chapters analyze four important processes in any operation: strategic sourcing (managing inputs), demand and revenue management (managing outputs), risk management and operational hedging, and improvement and innovation management (preparing for the future).
* Part 4 presents three business cases that integrate various elements of the book. The Harley-Davidson case investigates the four resource decisions, the Seagate Technology case studies operational hedging, and the Peapod case illustrates demand and revenue management and mass customized services.
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