Organization Behaviour

An appropriate organizational culture can modify individual behaviour. Recent trends exist in laying greater stress on organizational development and imbibing a favourable or- ganizational culture in each individual. It also involves fostering a team spirit and motiva- tion so that the organizational objectives are achieved. There is a need for commitment on the part of the management that should be continuous and incremental in nature. In this reference book we discussed about behav- ioural dynamics in organization.